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Meetings

Groupize Releases AI Mtg. Venue Sourcing Tool

By Chris Davis & Elizabeth West / October 07, 2025 / Contact Reporter
Business Travel News on X

Meetings technology firm Groupize.ai has enhanced its Aime artificial intelligence agent with functionality that allows users to deploy it to search for meeting space using natural language, the company announced Tuesday.

Dubbed Aime Meetings Assistant, the tool is a new feature of the Aime agent Groupize launched in June, at the same time it rebranded as Groupize.ai. Aime creates a meeting request form based on user requirements, and Meetings Assistant searches for meeting spaces, offering  features such as built-in preferencing, negotiated rates, contract addendums, daily delegate rates, and a shared internal 'knowledge base,' " Groupize said in a statement.

"A planner can ask, 'I want a venue in Times Square for my sales meeting January 1st to 3rd for 30 people and 10 sleeping rooms,' " and Aime Meeting Assistant "will guide them through the process of selecting the ideal venue for their budget and goals," according to the company.

The functionality is part of Groupize's growing suite of AI services and as such is not available for ad hoc use, a company spokesperson confirmed to BTN.

Groupize founder and chief commercial officer Charles Gaspe de Beaubien told BTN that Meeting Assistant is the first of about 10 AI agents the company would be rolling out over the next six to nine months—others will include budgeting and travel—along with an orchestration layer the company will call Aime Manager.

"Aime—AI Meetings & Events—you feed her your preferred [venues], your negotiated rates, your contracts, your policy, your strategy, your voice, your brand," he said. "Aime Manager is the brain that will bring all the different AI agents together to orchestrate it. Full disclosure, they don't all exist yet, but they are coming and they will be able to talk to one another and take action on behalf of the customer." 

In the near future, every Groupize client using Aime will configure its own ‘brain' to drive their meetings strategy. "Not everyone will want AI, and they don't have to use it. But the older technology is eroding fast," said Gaspe de Beaubien. 

Groupize earlier this year launched DSai, an AI-powered tool designed to assist life sciences companies with U.S. Physician Payments Sunshine Act compliance. The company expanded its venue marketplace last year through its purchase of The Vendry. 

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