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Lodging

Loews Hotels To Provide Free Global Entry Membership To Select Travelers

By Michael B. Baker / September 24, 2012 / Contact Reporter
Business Travel News on X

New York - Loews Hotels & Resorts is the first hotel company to offer membership in the U.S. Department of Homeland Security's trusted-traveler programs as an amenity to a segment of its frequent customers, the organizations announced here today.

“Our newest collaboration brings together a hospitality leader with two DHS programs that provide the traveling public with more efficient, expedited traveling opportunities,” DHS Secretary Janet Napolitano said. “These programs are popular and effective, and we are pleased to partner with Loews, who will provide complimentary Global Entry enrollment for select Loews members.”

In addition to quicker processing through customs, Global Entry membership automatically qualifies travelers for the Transportation Security Administration’s PreCheck traveler-prescreening program, which expedites security clearance at certain airports.

Effective immediately, Loews will offer free Global Entry membership, which usually carries a $100 application fee, to its platinum-level YouFirst loyalty program members, about 2,500 travelers, said Loews president and CEO Paul Whetsell. The company will explore ways to expand the offering to more travelers, including as a possible value-add for its corporate travel clients, he said.

“As we expand that program, we will look to modify that slightly, and we will continue to work to get all of our customers in,” Whetsell said. “This is a first step.”

Loews chairman Jonathan Tisch added that the company’s sales force would encourage and work with corporate clients and association executives planning events at Loews properties to get travelers enrolled.

U.S. Customs and Border Protection deputy commissioner David Aguilar said the agency is working to get more hotels to implement similar programs.

“We are doing everything we can to partner up with as many of these entities that will facilitate our growth of this very important program,” Aguilar said. “We have our officers going out and recruiting within the travel industry—not only the hotels, but anything affiliated in the travel industry.”

More than 1.2 million people currently are approved to use Global Entry benefits, Aguilar said. They are available at 30 U.S. airports, and the department aims to expand that this year, Napolitano said.

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