Certain Integrates 'Interest Intelligence' To Enhance Meetings Marketing LeadsBy Sarah BeauchampMeetings serve not only to generate ideas, but sometimes revenue. Increasingly, live events are being used to market brands and sell products. A 2014... KEEP READING
SMEs Eye Structured SMM ProgramsBy Sarah BeauchampSince small and midsize businesses generally have fewer resources than larger corporations, they typically manage their meetings a little differently.... KEEP READING
From Unmanaged to Maturity, Small & Midsize Companies Take Myriad Travel Management PathsBy Jay BoehmerAsked to highlight a primary goal for 2014, many respondents to BTN's Small & Medium Enterprise Report survey cited their desire to contain travel... KEEP READING
MPI Changes Plans For CMM Program After BacklashBy Sarah BeauchampMeeting Professionals International will make several changes to its controversial plans to alter its Certificate in Meeting Management accreditation... KEEP READING
Meeting the DemandBy Sarah BeauchampThe years following the global financial crisis of 2008 brought hard times to the meetings industry. Drastic budget cuts meant that companies had less... KEEP READING
Meetings App Provider DoubleDutch Adds iBeacon Location-Based TechBy Sarah BeauchampIn order to help meeting managers collect more precise data on the onsite behavior of individual delegates, event application and management software... KEEP READING
Perspective: Why Are We Not Taking Meetings And Events More Seriously?By Hervé SedkyWe all have moments that perplex us in our personal lives and our professional lives. Over the years my team and I helped numerous Fortune 500 companies... KEEP READING
Maritz Travel Co. hired three general managers to lead development efforts in "key international markets,"Maritz Travel Co. hired three general managers to lead development efforts in "key international markets," the meetings management company... KEEP READING
Newly Merged Lanyon Eyes Joint Meetings, Transient ToolsBy Sarah BeauchampThe merger between The Active Network's Business Solutions division with hospitality technology provider Lanyon, announced last week, will enable the... KEEP READING
Cvent Plans To Increase Mobile, SMM Investment In 2014By Sarah BeauchampMeetings technology firm Cvent plans in 2014 to make significant investments in mobile and other meetings technology, executives said late Thursday... KEEP READING
The Active Network Business Solutions division separated from its parent and merged with hotel technology provider Lanyon,The Active Network Business Solutions division separated from its parent and merged with hotel technology provider Lanyon, according to the... KEEP READING
SignUp4 Building More Unified Meetings Tech Interface, Adding FunctionalityBy Sarah BeauchampMeetings technology firm SignUp4 recently introduced a handful of tools, including functionality that allows companies to retain attendee profile... KEEP READING
Passkey Announces Mobile Hotel Booking Site For MeetingsBy Sarah BeauchampHotel booking technology company Passkey this month unveiled a mobile version of its hotel booking website for meetings, which enables the booking of... KEEP READING
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