Hotel rate and occupancy increased year over year in most
major markets around the globe in September, Smith Travel Research Global
reported on Tuesday.
In Europe, hotel occupancy reached 74.8 percent occupancy,
and revenue per available room hit its highest levels since September 2008,
according to STR Global managing director Elizabeth Randall. Rates increased by
34.8 percent in Stockholm, 30 percent in Cologne, Germany, and 29.1 percent in
Geneva, Switzerland. Rates were down, however, by 22.3 percent in Vienna,
Austria, and 15.5 percent in Aberdeen, Scotland.
September rates increased by 11 percent year over year in
the Asia/Pacific region which, coupled with a 7.4 percent increase in
occupancy, boosted RevPAR by 19.2 percent there. The biggest rate increases
were in Shanghai, up 34.2 percent, in Kuala Lumpur, Malaysia, up 21.7 percent,
and in New Delhi, India, up 20.2 percent.
All three metrics also increased in the Americas, albeit
more modestly. Occupancy increased by 6.6 percent and average daily rate by 2.3
percent, adding up to a 9.1 percent increase in RevPAR. Rates were up across
all markets except San Juan, Puerto Rico. Rio de Janeiro and Sao Paulo in
Brazil had the highest increases, up 24.7 percent and 16.5 percent,
respectively.
In the Middle East/Africa region, rates increased by 8.2
percent, occupancy by 58.2 percent and RevPAR by 14.2 percent. Rates increased
the most in Johannesburg, South Africa, up 32.5 percent compared with September
2009. In Abu Dhabi, however, rates plummeted by 27.8 percent.