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Lodging

Growing Group Demand Bolsters Hyatt’s Performance In The Americas

By Michael B. Baker / February 14, 2014 / Contact Reporter
Business Travel News on X

Group demand is strengthening at Hyatt Hotels Corp. properties, particularly for events more than a year out, as the company closed 2013 with higher average daily rates, occupancy and profits than the prior year.

In the company’s fourth-quarter earnings conference call on Friday, Hyatt president and CEO Mark Hoplamazian said both corporate and association group business in the Americas is up, particularly in Dallas, San Antonio and San Francisco. Event bookings in 2014 are up in the low-single-digit percentage range, with 2015 and 2016 “incrementally stronger,” he said.

“Our overall confidence in group has grown over the last several quarters,” Hoplamazian said. “I’m encouraged to see a continued level of high production, and I do believe we will see good demand throughout 2014.”

During the fourth quarter of 2013, group room nights at full-service hotels in the Americas were up 3.9 percent compared with the prior-year period, and the average daily rate on those room nights was up 2.4 percent. Transient room nights at those hotels were up 3.3 percent during the quarter, and ADR was up 4.1 percent.

In the Americas overall, ADR at full-service hotels increased by 3.2 percent to $180.20 during the quarter, and select-service ADR increased by 2.8 percent to $106.38. Full-service occupancy increased by 2.3 percentage points to 70.4 percent, and select-service occupancy increased by 0.7 percentage points to 73 percent.

Growth outside the United States was slower, Hoplamazian said. In Europe, Africa, the Middle East and Southwest Asia, full-service ADR increased by 1.7 percent to $247.47, and occupancy increased by a percentage point to 65.4 percent. In the rest of the Asia/Pacific region, ADR declined by 4.7 percent to $233.44, and occupancy increased by 2.4 percentage points to 71 percent.

Hyatt CFO Gebhard Rainer noted that much of the Asia/Pacific ADR decline was related to foreign exchange, and revenue per available room in the region was up 4.2 percent measured in constant currency. RevPAR in China was up 5 percent in the fourth quarter—the year’s only quarterly increase from 2012 levels. That number should remain positive in the coming months as travel demand stabilizes and hotels face easier year-over-year comparisons, Rainer said.

RevPAR softness in China has had no noticeable effect on Hyatt’s development efforts there, with 16 hotels currently in the pipeline, Hoplamazian added. Globally, Hyatt expects to open 40 hotels this year, including Park Hyatt properties in New York and Vienna, an Andaz in Tokyo and China’s first Hyatt Place, he said.

Hyatt’s net income for the quarter was $32 million, double Hyatt's fourth-quarter 2012 income. Net income for the full year was $207 million, up from $88 million in 2012.

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