Marriott International has appointed Chris
Buckner as its new SVP of Loyalty, according to a LinkedIn announcement from
Marriott EVP and chief customer officer Peggy Roe.
Buckner most recently served as EVP of
product, loyalty and design at The Points Guy. He also held similar
loyalty-focused roles for PayPal and JetBlue.
"Chris's extensive background with
airlines, loyalty, and customer experience will be a tremendous addition to our
team and our mission to continue to evolve Marriott Bonvoy as a lifelong travel
partner," Roe wrote in a LinkedIn post Wednesday.
Buckner's appointment comes as Marriott
increasingly positions its Bonvoy loyalty program as a key part of its
engagement with corporate travel programs, including through Bonvoy-powered Business Access, which targets
small and midsized enterprises, and the recently announced central reservation system integration with Spotnana
that allows managed business travelers to link their Bonvoy loyalty profiles to
their Spotnana profiles.