Ride-hailing apps are continuing to gain share at the
expense of taxi services, which for the first time fell to single-digit
percentage levels of total ground transportation expenses in Certify's
quarterly SpendSmart Report.
Of the more than 10 million receipts and expenses processed
by Certify in the second quarter, Uber accounted for 55 percent of ground
transportation receipts, and Lyft accounted for 8 percent, each growing their
share by 2 percentage points quarter over quarter. Taxis, meanwhile, fell to 7
percent, and Certify projects they will make up less than 1 percent of ground
transportation expenses by the beginning of 2018. Car rental also lost 3
percentage points quarter over quarter and made up 29 percent of ground
transportation expenses and receipts in the second quarter.
When car rental receipts are removed from the equation,
Certify data showed Lyft continues
to gain on Uber in major markets. Lyft gained between 2 and 5 percentage
points in most major cities while Uber declined in all but Chicago. Uber's
overall share continues to dwarf Lyft however, and Uber overall remains the
most expensed brand in any category, appearing on receipts more often than
Starbucks or McDonald's.