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Procurement

Wyndham: Business Travel Kept Hotels Open During Pandemic

By Donna M. Airoldi / April 29, 2021 / Contact Reporter
Business Travel News on X

Corporate travel accounts only for about 30 percent of Wyndham Hotels & Resorts bookings, but it "allowed our hotels to stay open and never close, and it continues to pick up," said Wyndham president and CEO Geoffrey Ballotti during a Thursday first-quarter earnings call. "Business travelers is a segment that has been giving our franchisees and owners a lot more share."

Ballotti credited the company's Wyndham Direct billing solution for corporate clients, introduced last August, with helping Wyndham hotels gain more of that business traveler share. "It's now benefiting all our negotiated accounts and franchisees," he said, adding that the program captured 50 percent more business in the first quarter than it did in Q4 2020. Further, about 60 percent of that business has been infrastructure- or construction-related. "So many of what we call the 'pick and shovel' infrastructure companies out there are already customers of ours, and we've been talking to them about our business products and direct-billing capabilities." 

Still, first-quarter business travel volume is nearly flat to down about 2 percent year over year, Ballotti said, and Wyndham continues to target infrastructure and logistics business, particularly companies that are "building roads, bridges, power companies, computer companies and the broadband companies, and we're going after them."

2021 Q1 results

Global revenue per available room declined 31 percent in constant currency compared with the first quarter of 2019, said Wyndham CFO Michele Allen. First-quarter domestic RevPAR dropped 25 percent compared with 2019, and that was an improvement over the 31 percent decline in the fourth quarter of 2020. Internationally, RevPAR was down 45 percent compared with 2019.

Month-to-date domestic RevPAR for April was down only 7 percent versus April 2019, with the economy segment's occupancy and RevPAR running ahead of 2019 levels, Ballotti added. 

Across all brands, Wyndham is seeing occupancy rates in the 70 percent range for Florida, Arizona and Utah, and in the 60s for about a dozen other states, including California, Texas and Georgia, Ballotti said. About 75 percent of the domestic system in the United States is at or above the 50 percent occupancy level, month to date. 

In addition, throughout the first quarter, the company saw cancellation rates normalize, the average booking window lengthen and the average length of stay lengthen, Ballotti noted. 

Wyndham generated $303 million in revenue during the first quarter, a year-over-year decrease of 18 percent, or 26 percent compared with 2019.

The company opened 7,600 rooms in the first quarter, 23 percent more than what was opened a year prior. Conversions accounted for 70 percent of the total openings in the quarter, Ballotti said. In total, Wyndham lost 31,100 rooms from a year ago, or about 4 percent of inventory, according to a filing with the U.S. Securities and Exchange Commission. The global pipeline grew sequentially for the third consecutive quarter to approximately 187,000 rooms, Ballotti said. About 64 percent of Wyndham's development pipeline is international and 75 percent is new construction, according to the company.

Wyndham did not provide full 2021 guidance but expects net room growth of 1 percent to 2 percent.

RELATED: Wyndham Q4 2020 earnings

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