ATPCO has hired former Travelport and Plusgrade executive Alisa Brown as regional director for Europe, the Middle East and Africa, leading the organization's work with airlines and distribution channels in the region.
Reporting to ATPCO head of global sales and accounts Chris Phillips, Brown's role includes building and expanding partnerships for Routehappy Rich Content and merchandized shopping displays in the region. In addition, she will be growing participation in ATPCO's Architect pricing platform, which the organization is consolidating with its recently acquired Airfare Insight fare management system.
Brown most recently was VP and general manager for Asia/Pacific, the Indian subcontinent and Russia for travel ancillary revenue and merchandizing technology supplier Plusgrade. She previously worked in senior leadership roles at Travelport, concentrating largely on mobile and digital transformation.