BTN Op-Eds

Buyers Break the Hotel Procurement Cycle: What to Watch 2017By Advito managing director April Bridgeman

Change is constant. Digital is magnifying stale practices that are in need of reinvention. This environment signals a glaring misalignment between hotel... KEEP READING

Trump's Transportation Policies Will Reveal Themselves: What to Watch 2017By Former Secretary of Transportation James Burnley, as told to BTN's Michael B. Baker

From the moment he descended the Trump Tower escalator to announce his candidacy for U.S. president, Donald Trump has defied predictions. Nailing down... KEEP READING

Machine Learning Will Go Mainstream in Expense Management: What to Watch 2017By JoAnn DeLuna

Few expense management firms employed machine learning before 2016, but booking tools like KDS using that type of artificial intelligence for predictive... KEEP READING

Predictive Analytics Will Level-Up Duty of Care: What to Watch 2017By PlanetRisk chief strategy officer Mark Dumas

The complexity and frequency of world events significantly threaten and impact travelers more so every day. The world is interconnected and events can... KEEP READING

How 2016 Will Impact 2017 TMC Economics: What to Watch 2017By Partnership Travel Consulting CEO Andy Menkes

To say that there were dramatic changes in 2016 would be an understatement, but a few major travel "events" will have a longer-term impact on travel... KEEP READING

Multinational Programs Will Experiment with Hotel Savings Options: What to Watch 2017By HRS Americas VP Suzanne Neufang

Consolidation is giving hotel chains more justification to raise rates worldwide, and most foreign cities offer a broad range of business-grade hotels,... KEEP READING

Machine Learning & Predictive Analytics Will Help Travel Buyers Close Intelligence Gaps: What to Watch 2017By Pi Ltd. director Al Norman

Corporate travel management is a data-intensive practice that has at times resembled an arms race between suppliers and buyers. Many travel managers... KEEP READING

Hoteliers Are Looking to Loyalty to Drive Down Distribution Costs, Attract New Travelers, & Track Existing Customers: What to Watch 2017By Julie Sickel

In 2016, major hotel companies revamped their loyalty programs and introduced direct booking discounts linked to loyalty membership. The factors that... KEEP READING

The Retailing Revolution Arrives: What to Watch 2017By Festive Road managing partner Caroline Strachan

Has anyone else noticed the words "retailing" and "merchandising" being used more than ever before: travel suppliers talking about themselves as... KEEP READING

Corporate Travel Must Personalize: What to Watch 2017By GoldSpring Consulting partner Will Tate

Personalization seems to be everywhere these days, from item suggestions when you log on to Amazon to the promoted photos and ads in your social media... KEEP READING

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