AI travel technology provider Grapevine has launched a "next generation" platform, broadening its scope beyond its focus on hotel attachment and cutting implementation time, the company announced.
Grapevine was designed to help travel management companies and their clients keep travel bookings in channel via targeted recommendations to travelers. The newly launched Grapevine 2.0 builds on that focus, monitoring live booking data and detecting where travelers have not booked hotels, ground transportation and ancillaries, then prompting them to complete those bookings within preferred channels.
The new platform also includes a conversational AI assistant that can help support travelers and book ancillaries from the moment of booking throughout a trip, according to Grapevine. TMCs and corporate customers can label the assistant with their own brand.
In addition, the platform provides reporting to TMCs and corporations about their program leakage and opportunities for savings.
"Traveler expectations have changed, and the industry needs tools that support them across the whole journey without placing additional strain on TMC and corporate teams," Grapevine founder and CEO Jack Dow said in a statement. "Grapevine 2.0 brings proactive communications, real-time support and transparent reporting into one secure platform that delivers measurable impact with minimal effort for our partners."
Grapevine also redesigned its workflow for the new platform, including integrations for direct feeds with major global distribution systems, online booking tools and TMC platforms. That has sped up the onboarding process so that customers can be live after about a four-hour period, according to Grapevine.