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Procurement

Choice Expects Growing Business Travel Demand in Q4 to Continue RevPAR Improvement

By Donna M. Airoldi / November 06, 2020 / Contact Reporter
Business Travel News on X

Choice Hotels, which in normal travel environments has a customer mix of about 70 percent leisure to 30 percent business transient, saw its leisure portion increase to between 80 percent and 82 percent for the third quarter, said Choice president and CEO Patrick Pacious during a Thursday morning earnings call. 

The recovery of leisure travel since the trough of the pandemic's negative effects in April is one of the reasons why the company reported a domestic revenue per available room decline for the third quarter of 28.8 percent year over year, an improvement from the negative 49.6 percent reported last quarter. This "outperformed the total industry by nearly 20 percentage points, and exceeded the chain scale segments in which the company competes," Choice reported in a statement. 

Last week Wyndham Hotels & Resorts reported a 35 percent Q3 RevPAR decline, yesterday Hilton reported a 55.9 percent Q3 RevPAR drop, and Thursday morning Hyatt reported a 72 percent Q3 RevPAR decline.

Approximate RevPAR results for October were down about 25 percent year over year, and the company expects its fourth quarter RevPAR results to sequentially improve over third quarter results, Pacious said, showing a bit more optimism than other hotel companies that have reported results to date. They have anticipated a fourth quarter more in line with their third quarter results. 

"We're seeing quarter over quarter and month over month improvements," he added. "There is more business travel out there in the fourth quarter historically for us, and we are seeing continued volume month over month in business travelers out there, in primarily construction, retail trade and transportation segments. We are seeing an increase on the business travel side."

The October results and the increase in business travel are factors that "lead us to believe in November and December, that they will continue the trend we've seen in RevPAR decline improvements month over month," Pacious explained.

Pacious also noted trends likely to impact travel long-term, such as the economic disruption caused by the pandemic pushing consumers to more moderately priced offerings, and remote work and virtual learning, adding that this creates more flexibility for leisure travel. In recent years, the company has seen leisure spreading evenly through the months of the year, and the past two months, leisure demand has continued into the weekdays, when business travel is typically more robust.

The occupancy level for the quarter was 52.1 percent, down 11.3 percentage points from a year prior. Average daily rate dropped 13.4 percent, from $86.95 as of Sept. 30, 2019, to $75.30. Net income was $14.5 million, while revenues were down 32 percent year over year to $210.8 million.

Choice year to date has awarded 232 new domestic franchise agreements, with nearly 70 percent for conversions, Pacious said. This represents a 38 percent decrease from the same period in 2019. In the third quarter, it executed more than 80 domestic agreements, with nearly three quarters conversions. Forty percent were executed in September. 

RELATED:Choice Q2 2020 earnings

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