Casper spent nine years at AppNexus, a tech firm specializing in online advertising. He reports to Rocketrip founder and CEO Dan Ruch. Meanwhile, Tangney "has pioneered the premise that issuing the carrot instead of the stick is a more relevant and productive way to drive compliance with preferred corporate objectives," according to a statement from Ruch. Tangney cited "an entirely new type" of traveler who is "adept at using technology to find the lowest prices."
Rocketrip uses algorithms and company policies to create per-trip budgets and reward users when they beat those budgets.