<H1>USAir Sidebar</H1> USAir also broke an old industry taboo by introducing the topic of safety into its advertising.
Traditional wisdom calls for a moratorium on advertising in the wake of a crash or questions about airline safety, but this time USAir has chosen toSAir's record of fatal accidents in recent years was punctuated by crashes in Charlotte in July and Pittsburgh in September.
A recent article in The New York Times questioning USAir's safety record brought a lengthy response from the airline, and prompted the carrier to send letters of explanation to key corporate accounts, as well as to major travel agencies. A recent article in The New York Times questioning USAir's safety record brought a lengthy response from the airline, and prompted the carrier.