More Airlines Offer Online Tix

<FONT SIZE="+3"><B>More Airlines Offer Online Tix</B>

Delta Air Lines last week became the latest U.S. major to offer credit card ticket purchasing on its Website, and several others will soon do the same, including America West, Continental, Northwest, United and USAir. These carriers are following in the footsteps of Alaska Airlines, Southwest and American, which introduced the option earlier in the year.

Continental's service will be available later this month, while USAir is targeting the second quarter of next year and United will offer it later in 1997. Northwest and America West will both implement a booking option developed by Microsoft Travel Technologies (<I>BTN</I>, Nov. 25) during the first quarter of 1997. The Delta system is available only to Delta SkyMiles members, but the Website offers instant enrollment in the program. Electronic ticketing will be available sometime next year.