BCD Meetings &
Events has signed an agreement to acquire U.K.-based Grass Roots Meetings &
Events from Blackhawk Network Holdings. Grassroots Meetings & Events
is a division of Grass Roots Group Holdings It specializes in strategic
meetings management and attendee management. The acquisition will bring 220
employees to BCD M&E, with local expertise in the U.K., Germany, U.S., Switzerland
and Singapore. Grass Roots Meetings & Events manages over £150
million in meeting spend. The company works with three of the Big Four
professional services firms, nine of the top 15 investment banks and many other
global organizations.
Grass
Roots Group Holdings was acquired by Blackhawk Network in 2016. Blackhawk
announced in March 2017 its intention to sell the Grass Roots Meetings &
Events division. Blackhawk Network will retain ownership of the parent
company. BCD M&E did not reveal terms of the acquisition nor
expectations of when the deal will close.