Business Travel News
Business Travel News
  • SECTIONSOpen Menu
    • Distribution
    • Global
    • Lodging
    • Payment & Expense
    • Meetings
    • Sustainability
    • Technology
    • Transportation
    • Travel Management
    • VIEW ALL
  • VOICESOpen Menu
    • Expert Q&A
    • 5Qs
    • OpEds
    • Sponsored Content
    • Podcasts
    • What to Watch 2025
  • RESEARCHOpen Menu
    • Participate in BTN Surveys
    • Corporate Travel 100
    • Corporate Travel Index
    • Salary Survey
    • Small & Midsize Enterprise
    • Strategic Meetings Report
    • VIEW ALL
  • WEBINARS & FORUMSOpen Menu
    • All BTN News Desks
    • BTN Communities
    • VIEW ALL WEBINARS
  • EVENTSOpen Menu
    • Webinars
    • Business Travel Show
    • Business Travel Trends Forecasts
    • Business Travel Tech Talk
    • Business Travel ESG Summit
    • Entertainment, Sports & Media Travel Summit
    • Strategic Meetings Summit
    • Government Travel Summit
    • Global Travel Risk Summit
    • Business Travel Lodging Summit
    • Business Travel Hall of Fame
    • Business Travel Awards Europe
    • Travel Manager of the Year
    • VIEW ALL EVENTS
  • RESOURCESOpen Menu
    • BTN Academy
    • BTN Communities
    • BTN Primers
    • BTN Weekend Archives
    • Business Travel Buyer's Handbook
    • Business Travel Buyer's Techbook
    • Corporate Travel Index
    • Data Sources: The Reference Guide
    • Industry Terms Glossary
    • Hotel Search
    • Influencers
    • Traveler Experience Index
    • Webinars
    • White Papers & Case Studies
Business Travel News
  • Business Travel News on X
  • Business Travel News on LinkedIn
  • Business Travel News on Facebook
  • SECTIONS
    • Distribution
    • Global
    • Lodging
    • Payment & Expense
    • Meetings
    • Sustainability
    • Technology
    • Transportation
    • Travel Management
    • VIEW ALL
    Managed Travel GuidesNEW! BTN ElevateNEW! BTN IntelligenceNEW! BTN Next
    Subscribe to NewslettersBTN DailyBTN EuropeBTN Elevate for SMEsBTN SustainabilityBTN Next for Tech & DistributionBTN IntelligenceBTN Weekend
  • VOICES
    • Expert Q&A
    • 5Qs
    • OpEds
    • Sponsored Content
    • Podcasts
    • What to Watch 2025
    Accor Looks to Bridge Sales-Revenue Divide to Align Corp. PricingAccor Looks to Bridge Sales-Revenue Divide to Align Corp. Pricing
    'Presence Premium' Amps Event Value'Presence Premium' Amps Event Value
    Weathering Uncertainty, Higher Costs Is Yet Another Lesson in Managing Business Travel in 2026Op-ed: Weathering Uncertainty, Higher Costs Is Another Lesson in 2026
  • RESEARCH
    • Participate in BTN Surveys
    • Corporate Travel 100
    • Corporate Travel Index
    • Salary Survey
    • Small & Midsize Enterprise
    • Strategic Meetings Report
    • VIEW ALL
    Annual Supplier Ratings• Car Rental Survey & Report• Hotel Survey & Report• Airline Survey & Report
    Special Reports• Meetings Tech Goes AI• Travel Payment Innovation 2026• BTN Intelligence's 2026 SME Report• BTN Intelligence's 2026 AI Report• Travel Risk Outlook 2026
  • WEBINARS & FORUMS
    • All BTN News Desks
    • BTN Communities
    • VIEW ALL WEBINARS
    How to Engage Travelers, Drive Compliance, and Transform Your Hotel Program

    Tues., Oct. 27 at 8am PDT / 11am EDT

    Sponsored by: BCD 

    Beyond Booking: Is Business Travel Ready for the AI Travel Assistant?

    Thur., Oct. 8 at 10am PDT / 1pm EDT

    Sponsored by: Serko

    30 Minutes With … Navan President Michael Sindicich on What AI Can Actually Do for Travel Managers

    Tues., Oct. 6 at 8am PDT / 11am EDT

    Sponsored by: Navan

  • EVENTS
    • Webinars
    • Business Travel Show
    • Business Travel Trends Forecasts
    • Business Travel Tech Talk
    • Business Travel ESG Summit
    • Entertainment, Sports & Media Travel Summit
    • Strategic Meetings Summit
    • Government Travel Summit
    • Global Travel Risk Summit
    • Business Travel Lodging Summit
    • Business Travel Hall of Fame
    • Business Travel Awards Europe
    • Travel Manager of the Year
    • VIEW ALL EVENTS
    10th Annual Strategic Meetings Summit Chicago

    Convene Willis Tower, Chicago - October 8, 2026

    Business Travel Show America

    Javits Center, New York City - October 14-15, 2026

    7th Annual Government Travel Summit

    Convene, Arlington, VA - October 26, 2026

    14th Annual Business Travel Trends and Forecasts Toronto

    Sheraton Centre Toronto - October 29, 2026

  • RESOURCES
    • BTN Academy
    • BTN Communities
    • BTN Primers
    • BTN Weekend Archives
    • Business Travel Buyer's Handbook
    • Business Travel Buyer's Techbook
    • Corporate Travel Index
    • Data Sources: The Reference Guide
    • Industry Terms Glossary
    • Hotel Search
    • Influencers
    • Traveler Experience Index
    • Webinars
    • White Papers & Case Studies
    BTN's Business Travel Management Tool Box

    The BTN Group has a variety of resources for corporate travel managers to build and refine their program strategies. Not sure where to begin? Check out this starter pack.

    BTN CTI Calculator - New Q1 2026 Data Added

    Filter in or out as many as 200 cities, as well as hotel and car rental class and meals of the day and watch as the per-diem calculator automatically adjusts per diems to your program. Drill down into cost breakdowns and export the results.

  • Business Travel News Supplier DirectorySUPPLIER DIRECTORY

Distribution

Southwest Joins NDC Exchange

By Michael B. Baker / July 17, 2019 / Contact Reporter
Business Travel News on X

Southwest Airlines has joined ATPCO and SITA's NDC Exchange platform. Southwest senior director of B2B strategy Rob Brown said that will enable the carrier to expand its reach to corporate travelers. The platform—already joined by Delta, United and several other carriers—enables application programming interface connectivity between airlines and sellers using the New Distribution Capability transmission standard. The corporate travel space will be the primary focus for the platform, according to Southwest.

"Since we launched our own API in 2010, we've been very intentional about growing it and working with corporate booking tools and have been very successful with the partnerships we have in place," Brown said. "With this service layer here, it allows us to have one connection to potentially many of the partners that ATPCO will have as partners on their side, and we're excited about the breadth that it will provide."

Joining the NDC Exchange will not affect Southwest's current distribution partners that are not in the exchange, he said. However, Southwest will require any new partners "to provide all the services that we offer to the business travel community, not just booking and ticketing but servicing reservations with modifications and changes," he said.

Southwest is working through a test booking period to make sure "the booking will happen in the way that we want them to happen," Brown said. Southwest expects to go live with its partners via the exchange by the end of the summer.

More Distribution
Related
Finnair Expands Offers and Orders to Pilot Agency Platform

Finnair has expanded its offer-and-order-based New Distribution Capability solution to its Finnair...

Delta Details Initial NDC Capabilities, Enhanced Features for Agencies

Delta affirmed plans to launch its NDC solution by year-end, it announced during a digital event,...

Lufthansa City Center Debuts Atriis-Based SME Booking Tool

Lufthansa City Center has launched a new booking tool, built on Atriis Technologies capabilities, for...

Sponsored Content

View All
Business, beyond the usual
Business, beyond the usualBy Virgin Atlantic
The Cove at Atlantis Unveils a Visionary Transformation
The Cove at Atlantis Unveils a Visionary TransformationBy The Cove at Atlantis
5 Reasons Corporate Travel Professionals Trust Hahnair
5 Reasons Corporate Travel Professionals Trust HahnairBy Hahnair

Business Travel NewsBusiness Travel News
  • About Us
  • Contact Us
  • Advertise
  • Business Travel News on X
  • Business Travel News on LinkedIn
  • Business Travel News on Facebook
BUSINESS TRAVEL NEWS
NORTHSTAR TRAVEL GROUP
Business Travel News
  • About Us
  • Contact Us
  • Media Kit
  • Subscribe to Newsletters
  • Advertise
  • Editorial Guidelines
  • BTN Europe
  • Purchase Reprints
  • Privacy Policy
  • Terms & Conditions
  • Do Not Sell or Share My Data
Northstar Travel Group
  • Retail Travel
  • Travel Weekly
  • Travel Weekly Asia
  • TravelAge West
  • TravelPulse
  • TravelPulse Canada
  • TravelPulse Quebec

  • Hotel Investment
  • Burba Hotel Network

  • Travel Technology
  • Inntopia
  • Phocuswire
  • Phocuswright
  • Web In Travel
  • Meetings & Incentives
  • Northstar Meetings Group
  • Meetings & Conventions
  • Meetings & Conventions China
  • Meetings & Conventions Asia
  • Meeting News
  • Successful Meetings
  • Incentive
  • SportsTravel

  • Data Products
  • Agent Studio
  • AXUS Travel App
  • Intelliguide
  • travel42
BTNGroup
Business Travel NewsBusiness Travel News EuropeTravel ProcurementThe BeatBusiness Travel Show
Northstar Travel Group
Copyright ©2026 Northstar Travel Media LLC. All Rights Reserved. 301 Rte. 17N, Suite 1150, Rutherford, NJ 07070 USA | Telephone: (201) 902-2000
RRManagement rrtestprocurement