, including "starting grids" near airport runways to which planes would be towed, allowing pilots to start engines much closer to actual take-off. London Gatwick Airport would serve as a testing ground, according to a
Reutersreport. Internally, Virgin Atlantic pilots use more fuel-efficient descents, and the airline plans to reduce aircraft weight by using lighter materials--including different exterior paints--and removing unnecessary items. The company also advocates a single European air traffic control system, an airline emissions trading program and a forum for aviation industry leaders "to deliver practical ways of tackling climate change." Last week, Branson said $3 billion in profits over the next 10 years from Virgin Atlantic and Virgin Trains would be
invested into renewable energy initiatives.