, following tests in small markets and on non-corporate business. Despite the company
tooling up for no-show feesbeginning in 2009,
Avis Budget Group CEO Ronald Nelson saidThursday, "We've slowed it down, because there hasn't been industry acceptance of it yet." Avis Budget instead will pursue other fleet optimization tactics, such as a pre-pay option it offers in several markets where renters pay upfront and get a discount of between 5 percent and 15 percent. Since it's less likely travelers will cancel a rental car booking for which they've already paid, this program accomplishes the same end as no-show fees, according to Nelson.