Corporate hotel pricing is not broken, but it is becoming more complex. Today’s travel buyers are navigating more challenging sourcing and booking environments, opaque rate content and growing pressure to prove that negotiated rates are visible, bookable and delivering value.  

Join Julien Houdebine, Chief Sales & Revenue Officer, Accor, as he discusses how Accor is using technology, automation and data intelligence to support greater transparency and confidence in corporate pricing. The conversation will explore innovations in AI-driven revenue management, automated RFP management, rate monitoring and distribution strategy, and what these developments mean for corporate travel programs.  

Key takeaways:

• Explore how hotel sourcing and pricing are evolving as corporate rate programs become more complex.
• Learn how automation, data intelligence and AI-driven tools can support greater rate transparency and auditability. 
• Understand how Accor is approaching RFP management, rate monitoring and distribution to help corporate customers drive value from their hotel programs.

 

Managing ground transportation and business meals at scale is challenging—especially when employees are constantly on the move. Beyond business trips, teams commute to the office, work late, meet clients, and order meals wherever work happens. For travel and procurement leaders, supporting hundreds or thousands of employees while staying on budget requires strong policy controls, real‑time visibility, and centralized management.

In this webinar, you’ll learn how Uber for Business helps organizations streamline and control ride and meal programs across every location. Whether employees are heading to the office, traveling across town, or visiting teams around the world, you’ll see how to simplify operations and reduce administrative overhead. 

We’ll cover how Uber for Business enables you to:

• Give employees access to rides and meals almost anywhere while maintaining policy compliance 
• Centralize program management with a single dashboard for budgets, permissions, and reporting 
• Scale transportation and meal programs as your workforce, locations, and needs evolve

Corporate travel programs have more data than ever—but far less clarity than they need.  Siloed booking, expense, policy, and risk systems often result in disconnected decisions, inconsistent experiences and missed opportunities to guide spend in real time.    

Register now to hear how leading teams are turning disconnected insights into smarter, real-time decisions across the travel lifecycle in this In the Know webinar with content developed and sponsored by Emburse.  

This 45-minute webinar cuts through the noise to show what’s next for finance teams: a shift from fragmented systems to identity-driven travel, where every decision reflects the traveler, the business, and the moment.  
Learn modern strategies to empower your team, such as:

• Why more data hasn’t fixed the travel experience—and what actually will
• How identity-driven travel connects booking, expense, policy, and risk into one intelligent flow
• What it takes to balance personalization with compliance without adding friction
  
• How AI turns real-time signals into better decisions for travelers and finance teams 
• Where travel is heading next—and how to position your program to benefit

 

Corporations craft hotel travel policies to help them control costs and protect employees – yet many quietly drive higher program costs. Rigid rules around bed types, cancellation terms, and amenities often trigger unnecessary rebookings and upgrades, adding spend without improving the traveler experience.

In this 60-minute In the Know webinar, with content developed and sponsored by Oversee, speakers will reframe how TMCs should think about hotel reshop program performance. Rather than treating reshopping as a back-office savings function, we introduce a practical, policy-first framework that uses behavioral booking data to challenge outdated assumptions, unlock additional savings, and deliver stronger strategic value to corporate travel programs.

Attendees will leave with a repeatable playbook for optimizing hotel policy configuration and translating reshop activity into insights that resonate with corporate travel managers and procurement leaders.
  
During the webinar, you'll learn how to:

• Identify which hotel policy rules are capping savings — and which to relax 
• Use behavioral booking data to guide clients toward smarter hotel configuration 
• Translate reshop activity into upgrade rates, savings impact and strategic insights for quarterly business reviews 

Tightened policies, tech savvy and traveling consistently, Small & Midsize Enterprises have shown their resilience in the managed travel market. But even as they implement best practices across their programs and look to innovate, they remain challenged to find right-fit partners and services to support their programs. But opportunities are expanding - particularly on the technology and content access fronts - and three SME travel buyers will join BTN on this best practices webinar talk about BTN's latest SME survey data and dig into their most recent program initiatives with TMC RFP strategies, policy priorities, travel risk imperatives, tech innovation and more. 

Guest  travel—whether for candidates, customers, board members or consultants—often operates outside traditional managed travel programs, creating gaps in visibility, control, and traveler experience. In this 45-minute webinar, Direct Travel and Juno explain how organizations can modernize guest travel and expense without adding complexity.

By combining Juno’s purpose‑built guest travel and expense solution with Avenir’s travel platform and high‑touch service model, organizations can deliver AI‑enabled, consumer‑grade ease for travelers while preserving enterprise‑grade controls, compliance and data accuracy. We’ll examine how AI streamlines workflows, reduces manual coordination, and proactively manages disruptions—while expert service ensures that infrequent or high‑value guests receive the guidance and support they need.  

Speakers will also highlight how unified data improves visibility into spend, risk, compliance, and program performance, enabling better decisions and  more confident stakeholder reporting. Attendees will leave with practical insights for delivering smarter, more connected guest travel experiences at scale in this BTN In the Know webinar with content sponsored and developed by Direct Travel and its partner Juno.

The attendee experience starts long before anyone walks into a meeting room or event venue. It starts when the invitation lands, when travel gets booked, and when someone wonders what happens if their flight is canceled.

For event managers, executive assistants, and meeting planners who own the full attendee journey, travel is not a separate workstream. It is part of the event. And when it is managed well, everything else runs better.

In this webinar, Dentalcorp, one of North America's fastest-growing dental organizations, shares how they manage travel for large-scale meetings and events where most attendees are not road warriors. They need guidance, reassurance, and immediate support at every step from booking to arrival.

Together with Encore Corporate Travel, Dentalcorp shares how integrating travel into event design creates visibility, control, and a seamless experience for every attendee, whether you are coordinating ten travelers or thousands.  
   
What you will learn:

• Why travel sets the tone for attendee confidence and engagement before the event begins  
• How to support infrequent travelers with high-touch, personalized guidance at scale  
• Best practices for coordinating event travel with real-time visibility and fewer surprises 
• How to handle disruptions without derailing the meeting or the experience 
• How a technology and service model gives planners, EAs, and events teams full control without added complexity

Business Travel News will cover its latest research into artificial intelligence applications in the managed travel sector. Benchmark your AI journey against your industry peers and then look ahead to what’s to come from travel management companies and suppliers. BTN’s expert panel will review their current practices, how these practices fit into larger corporate strategies and what the roadmap looks like as the industry moves ahead. We’ll also cover what roles travel managers, TMCs and tech suppliers will play as we forge a future that includes agentic processes and an AI-augmented human touch.

Choice has become a common promise in corporate travel. But for travel managers, the real question is whether that choice holds up over time. As booking platforms consolidate, alliances form and technology stacks grow more complex, many programs experience a gap between what was promised during the RFP process and what’s delivered day to day. 

This 45-minute In the Know webinar, with content sponsored and developed by BCD, will explore what “choice” actually means in today’s travel management environment - and why flexibility, transparency and long-term adaptability matter more than ever. The session will examine open versus closed approaches to travel technology and partnerships, how those models affect control and scalability, and where programs can lose flexibility without realizing it. 

Attendees will leave with a practical set of questions to ask - of themselves and of potential suppliers - to better evaluate whether their travel program is built to evolve as expectations, markets and technology continue to change. 

AI has moved from aspiration to operational reality in corporate travel — and the data backs it up. In this 30-minute BTN Group In the Know webinar, with content developed and sponsored by Serko and moderated by Temoji, our technology experts and travel managers discuss the findings of Serko's 2026 State of AI in Corporate Travel report, drawing on survey responses from US-based travel managers.

The panel will examine why operational efficiency has overtaken cost savings as the primary driver of AI investment, how travel managers are measuring and proving ROI, and what it takes to move an organization from executive endorsement to practical implementation. The conversation will also cover agentic AI: what it can do today, where comfort levels currently sit, and why 82% of travel managers say they would consider adopting these tools now.

Whether your program is in early experimentation or scaling toward agentic workflows, this session offers concrete perspectives from people who have done the work. 

As corporate travel enters a new era of complexity, “business as usual” is no longer an option. Join Travel Incorporated and BTN Group for an In The Know double-feature webinar designed to help travel managers build a future-ready, regionally adaptive travel program.   

Part 1: The Shift to De-Globalization – Explore the accelerating move toward de-globalization and why traditional global travel playbooks are losing effectiveness. Learn how to design a regionally responsive, resilient travel program that aligns with local market realities while maintaining global standards.  

Part 2: Policy Agility & Traveler Experience Management – Stop reacting to change and start building for it. We’ll break down how to operationalize flexible travel policies that improve compliance and support a high-impact Traveler Experience Management (TXM) strategy.  

Join us for this 45-minute webinar—developed and sponsored by Travel Incorporated—to gain a practical blueprint for strengthening your corporate travel program in 2026 and beyond.

The travel industry has long measured operational success in binary terms: a process either works end-to-end or it doesn’t. That model breaks down in the era of AI. Agentic AI does not replace workflows. It augments them, delivering measurable gains in productivity, efficiency, and service quality across travel operations.
 
This 60-minute In the Know webinar, with content developed and sponsored by Oversee, reframes how TMCs should evaluate AI success. Rather than measuring value by whether a use case is fully automated, we introduce a practical, operations-first framework focused on time saved, productivity gained, and service impact. Attendees will leave with clear guidance on how to measure, score, and scale AI in real-world travel operations.

During the webinar, you’ll learn how to: 

• Evaluate AI by workflow impact, not “use cases completed” 
• Quantify AI’s real ROI using time saved, automation gains, and efficiency lift 
• Operationalize AI measurement across teams, customers, and services

Today’s global travel programs are expected to scale across regions, support diverse traveler populations, manage cost pressures, and deliver consistent service, all while navigating constant change. 

In this peer-led BTN Group In the Know webinar, travel leaders from Qualtrics and Samuel, Son & Co. share practical lessons from implementing and evolving global programs in very different operating environments. From scaling a global knowledge workforce to driving adoption across manufacturing and industrial settings, they’ll discuss what it truly takes to execute successfully at scale.

They are joined by Christine Sikes, Chief Operating Officer at Direct Travel, who brings deep experience in global servicing models, operational governance, and maintaining service quality through periods of change.

Hosted by Claire Blades, Vice President of Account Management at Spotnana, this 45-minute session, developed and sponsored by Direct Travel and Spotnana, will explore:

• Managing change, including TMC transitions, with rigor and confidence
• Sequencing global rollouts across regions
• Maintaining service continuity at scale
• Driving traveler adoption across diverse workforces

 

Flights and hotels may anchor most business trips, but daily needs like meals and ground transportation can significantly influence traveler satisfaction. Corporate travel managers face the challenge of improving the traveler experience while maintaining policy compliance and controlling costs--without adding friction for employees.

In this 30-minute BTN Group In the Know webinar, developed and sponsored by Uber for Business, speakers will highlight ways organizations can better manage meals and ground transportation to boost traveler satisfaction and stay within budget. Speakers will share real-world examples of effective communication strategies, the use of perks to drive compliance, and best practices for rolling out ride and meal programs that are easy for both travelers and admins.  

KEY TAKEAWAYS: 

• How meals and ground transportation influence overall traveler experience 
• Ways to guide traveler choices without adding policy complexity 
• How perks and incentives support booking and policy compliance
• Practical tips for launching and communicating ride and meal programs 

Ride-hailing services like Lyft have become staples for corporate travelers, offering convenience and flexibility. But are travel managers truly in control of this growing expense category?

In this insightful webinar, we’ll explore business traveler behaviors and preferences, best practices for tracking ride-hailing spend and usage, leveraging managed travel programs to balance cost savings with traveler perks and satisfaction. Join us as we uncover tools for expense visibility, cost optimization strategies, and best practices for managing ride-hailing within your company's travel program.

Register now for this 45-minute BTN Group In the Know webinar, with content developed and sponsored by Lyft Business.

BTN is closing out the year—and Travel Manager Appreciation Week—with three power buyers each with a head for innovation, irreverence and insights. Join us for a no-holds-barred Q&A Session of what travel managers are up against going into 2026 and what opportunities await.  

BTN VP of Content Elizabeth West is joined by ServiceNow Sr. Manager of Travel & Expense Heather Allegrina; Ciena Director of Indirect Procurement and a 2025 BTN Best Practitioner Fazal Choksi; and Salesforce Sr. Travel Manager and BTN 2025 Best Practitioner Ryan Pierce to answer your pressing questions going into the new year.

We’ll cover the industry from whatever angle your questions define. Unfiltered.

As major players in the travel and expense ecosystem deepen their alliances, corporate travel and finance leaders are navigating a market that’s becoming more interconnected—but also more complex. This BTN Group In the Know webinar, with content sponsored and developed by Amadeus Cytric, unpacks the operational and financial implications of these shifts and offers practical guidance on how to preserve flexibility, transparency, and negotiating power in an era of platform convergence.

Key Topics & Takeaways

• How market consolidation is reshaping innovation, integration, and pricing models
• Understanding dependency risks in tightly coupled travel ecosystems
• Building modular, interoperable travel and expense architectures
• Key questions to assess long-term value, data control, and supplier independence
• Balancing strategic partnerships with ecosystem optionality

 

Flight disruptions are no longer occasional inconveniences—they’re an ongoing operational challenge with tangible impacts on travelers and the businesses that move them. Weather, air traffic constraints, labor shortages, and infrastructure issues have combined to make 2025 one of the most unpredictable years yet for corporate travel.   

In this 60-minute BTN Group thought leadership webinar, sponsored by Lumo, industry experts unpack the data behind when, where, and why disruptions happen—and what travel programs can do to anticipate, mitigate, and manage their impact. Hear from travel buyers and other industry experts on how they are supporting travelers, protecting wellness, and maintaining business continuity when disruption becomes the norm. Ask your own questions of the panel during live Q&A.


Key Takeaways

• The top causes and global patterns of flight disruptions in 2025
• How TMCs and travel managers are rethinking disruption management
• Practical steps to support travelers and minimize business impact 

 

 

Managing travel and expenses at scale isn’t just an enterprise problem. Whether you are part of a team that manages a 30-person company or a 30,000-employee organization, expense chaos, transportation inefficiencies, and integration headaches can stall deals, frustrate employees, and eat into your bottom line.

To keep their processes running as smoothly as their rides, Uber developed a travel and expense (T&E) framework that simplifies operations, eliminates expense friction, and scales with growth. Now, in this 30-minute BTN Group In the Know webinar, Uber’s T&E program managers are sharing how they did it and how you can apply the same strategies to your business, no matter the size.

In just 30 minutes, you’ll walk away with:

• A look inside Uber’s T&E playbook, including centralized billing and smart integrations
• Adaptable frameworks designed to reduce admin burden for companies with lean or growing teams
• Practical tips for transforming T&E from a cost center to a productivity multiplier  

 

Join BTN in discussing a new survey of 500 business travelers about their supplier service levels, airport encounters, disruption, and other relevant trip experiences. Expert panelists will go over the stats on travelers’ attitudes toward business travel and generational distinctions in the workplace. They’ll also examine the value of travel in achieving job goals, as well as how it can help drive employee loyalty and satisfaction.

Guest speakers will share traveler-focused initiatives they’ve recently undertaken at their companies—in technology, policy, communications, or networking. As they reflect on this facet of their programs, they will have the chance to ask about and critique each other’s initiatives. How did they identify missing pieces in their travelers’ experience? How did they strategically and fairly address those issues for the company? What considerations were made and what ended up being implemented? Get the answers to these questions and more when you attend the upcoming webinar.

The travel manager’s role is rapidly evolving. No longer defined by program management, today’s leaders must navigate disruption, meet rising traveler expectations, and demonstrate business value amid relentless technological change.
At the same time, corporate travel is in the middle of a digital transformation unlike anything since the birth of the OBT. AI is accelerating change with conversational booking, predictive insights, personalized offers, and proactive service — reshaping how programs are designed and delivered.  

In this webinar, Direct Travel and Spotnana join Richard Clowes, Director of Travel Operations at SAS, to explore what the next era of travel management requires. 

Topics will include:

• Using data as a strategic lever
• Balancing traveler choice with curated simplicity
• Delivering care at scale through personalization
• Driving global consistency with local nuance
• Understanding the real impact of AI and automation  

Leave with ideas to strengthen your role as a strategic leader. Content for this 45-minute webinar is sponsored and developed by Direct Travel.  

Register now for the BTN Group AI in Action webinar with content sponsored and developed by Serko that explores the latest insights from Serko’s survey of frequent business travelers in the U.S. — and what they mean for the future of managed travel.

We’ll dive into the challenges and opportunities for corporate travel managers presented by traveler use of AI. From the disruption management’s impact on overall trip satisfaction to the post-trip pain point of matching, reconciling and reporting of expenses — AI offers a golden opportunity to streamline processes and boost satisfaction.

You’ll also learn about the early adopters already using AI to plan and book, and how integrating with their favorite tools can turn them into your biggest advocates.

Don’t miss this chance to rethink your strategy and unlock the full potential of AI for managed travel.

As more companies commit to publicly reporting their environmental impact, the pressure to measure and cut carbon emissions from corporate travel is intensifying. But how much progress is really being made? Are strategies and attitudes consistent across regions? And which tactics are proving most effective in driving more sustainable traveller behaviour? 

This webinar accompanies the publication of the latest BTN Intelligence report which explores these questions and more, drawing on survey responses from nearly 200 travel managers worldwide. Join BTN Europe editor-in-chief Andy Hoskins and the report’s author Mark Frary, together with a panel of industry experts, to unpack the findings of the BTN research and share their insights on how to develop a more sustainable business travel programme. 

Agentic AI (artificial intelligence) is rapidly and dramatically transforming travel management company operations to help them deliver service levels that modern travelers demand. Deploying AI agents, leading TMCs are solving real problems: slashing response times by 50%, eliminating hundreds of hours of manual workloads per agent and improving service levels – to the delight of corporate travelers and their companies.
 
In this 60-minute AI in Action webinar, with content developed and sponsored by Oversee specifically for TMCs, speakers will go beyond AI hype to showcase real use cases to: 

• Scale operations without increasing headcount
• Automate incoming requests such as bookings and exchanges
• Intelligently route complex traveler queries for speedy resolution
• Provide instant, 24/7 support
  
  

Learn where to start as speakers detail the infrastructure, data readiness and process design required to power AI at scale. Hear the bigger picture: how AI is quietly shifting from a plug-in tool to the operating layer that powers modern travel businesses. Understand what the future looks like – and how to get ready for it as you build a roadmap for AI-first operations.

Not every traveler fits neatly into your booking tools. Booking travel for guest speakers, board members, executive spouses, interview candidates and other ‘outliers’ often requires manual workarounds. But are those workarounds secure? Efficient? Traveler-friendly?

The complexity grows when international travel, group movements, or major events are involved. These scenarios introduce more manual work, visibility gaps, and higher risk. When these travelers are VIPs or critical contributors, their travel experience matters as much as the outcome. 

There has to be a better way. Right? 

Join Craig Ceppetelli as he shares how the Royal College of Physicians and Surgeons—leaders in professional education and events—solved this challenge.

In this 45-minute webinar, you’ll learn how to:

✅ Manage non-profiled travelers without creating friction
✅ Reduce financial leakage and boost policy compliance—without compromising VIP service
✅ Scale control and care across complex travel programs, from global itineraries to large events

Whether you’re in procurement, finance, or operations, this session—developed and sponsored by Encore Corporate Travel—offers practical strategies to simplify the complexity of today’s workforce and deliver exceptional travel experiences at scale. 

Corporate travel has long relied on a patchwork of reactive solutions to handle delays and disruptions. But in today’s fast-moving world, reacting after the fact is no longer enough. The future of disruption management is predictive—empowering agencies, operations teams, and travelers with foresight and context before delays happen. This 45-minute BTN Group AI in Action webinar with content developed and sponsored by Lumo will explore how predictive AI can transform the travel experience, giving travelers confidence, agents clarity, and operations the ability to stay one step ahead.

Artificial intelligence is revolutionizing the travel industry, unlocking new levels of efficiency and innovation. A recent collaborative report from two of the sector’s technology leaders explores the transformative impact of AI on business travel — a topic at the heart of our upcoming webinar.

This 45-minute AI in Action session, with content developed and sponsored by Amadeus in collaboration with Microsoft, will examine how AI agents, such as the Cytric AI Assistant, are streamlining travel management and boosting productivity for organizations worldwide. Since 2021, their joint efforts have driven advances that promise smarter solutions and a more connected industry. The discussion will draw on findings from their latest report, which serves as the foundation for the webinar’s insights.

While market fluctuations may be beyond your control, there are powerful steps you can take to achieve cost avoidance in your hotel program. In this 45-minute BTN Group In the Know webinar, with content developed and sponsored by BCD Travel, industry experts will share proven strategies they have implemented for corporate clients to drive tangible results.

Join us to learn how to:

•  Fine tune your hotel content strategy
•  Set effective rate targets
•  Influence traveler booking behavior
•  Unlock savings and improve program performance
  
  

Join Alexis Sisko, Director of Hotel Spend Management at Advito, and Alicia Olson, Director of Customer Success at BCD Travel, for actionable insights to help you take control of your 2026 hotel program costs.

Small corporate meetings—ranging from 10 to 100 attendees—are surging, driven by needs like training, product development, and team building for remote workers. As demand rises—growing by double-digits at some companies--so does the need for smarter strategies to effectively manage them. Travel and meeting managers are rethinking how they record demand, source, contract, budget, and pay for these events. The volume, overall spend and risks are too great to ignore.

In this 60-minute thought-leadership webinar sponsored by Cvent, leading travel and meeting practitioners discuss how they are using policy, process, technology and other tactics to manage this space today. Ask your own questions of the panel during live Q&A.

Business travel and technology are changing quickly, and the way we manage expenses has to keep up. In this 45-minute AI in Action webinar, with content developed and sponsored by Emburse, you'll see how AI is reshaping travel and expense (T&E) management. From automating day-to-day tasks to turning complex data into clear, useful insights, AI is helping teams make better decisions with less effort.

Our expert panel will unpack the real-world impact of AI at the intersection of travel and expense. Learn how technologies like OCR are eliminating manual data entry and enabling seamless integration of structured T&E data with rich travel insights. The result? Unprecedented visibility into spending behavior—not just what was spent, but intel that drives strategic decisions within the travel and spend programs.

We’ll explore key topics, including:

•  The hidden cost of off-channel bookings GDS 
•  Negotiated perks: Is that free breakfast delivering value?
•  Which travelers are driving up costs through avoidable choices
•  How benchmarking can reveal how your program is stacking   
   up against your peers   
  
  

Whether you oversee travel, expense, or both, you'll walk away with practical strategies to modernize your program and lead with data-driven intelligence.    

Join Business Travel News for the latest research and insights into business travel outlook and management activity in the small and midsize segment.

BTN Editorial Director Elizabeth West will be joined by two SME travel managers to discuss the results and also offer case studies on their own program development—with technology, service providers and travel suppliers. As the industry focuses more on the SME segment and the segment’s business travel activity remains strong, don’t miss this chance to understand how SME programs are maturing and innovating in a fast-moving environment.