StarCite Buys Cardinal's RegWeb

Online meeting portal StarCite today announced the purchase of the RegWeb online attendee management application from the company's longtime partner, Cardinal Communications. As part of the deal, three key Cardinal executives, including CEO Rodman Marymor, join StarCite as part of a new West Coast office. Financial terms were undisclosed.

StarCite and Berkeley, Calif.-based Cardinal in April joined forces with Alexandria, Va.-based technology company Outtask's upstart online booking application Cliqbook to offer an integrated application that enables meeting attendees to book air travel at negotiated rates at the point of online registration. That deal was an extension of the initial partnership between StarCite and Berkeley, Calif.-based Cardinal, formed in late 2000, to integrate RegWeb into StarCite's suite of data consolidation and supplier sourcing tools.

StarCite officials said more than 300 companies either are direct clients of RegWeb or use the attendee management tool through StarCite.

"This announcement takes us beyond connectivity alone and allows us to fully unleash the power that our industry desperately needs," said John Pino, founder and CEO of Philadelphia-based StarCite.