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Lodging

Airbnb Buys U.K.-Based Accomable

By Julie Sickel / November 16, 2017 / Contact Reporter
Business Travel News on X

Airbnb has acquired Accomable, a London-based startup that uses a similar model as Airbnb but features listings that specifically accommodate those with disabilities. Airbnb did not disclose the financial terms of the deal.

Founded in 2015 by Srin Madipalli and Martyn Sibley, friends who have spinal muscular atrophy, the startup raised $440,000 in seed funding and operates in more than 60 countries. The Accomable website will wind down over the coming months, according to Airbnb, and its listings will be incorporated into the Airbnb platform.

Madipalli, who was Accomable CEO, and his team also will lead an Airbnb push already underway to make listings and the Airbnb digital platforms more disability friendly. "Previously, travelers with disabilities could only search for homes that were labeled as 'wheelchair accessible' when they were searching for an accessible place to stay," Airbnb stated on its blog. "Guests weren’t getting the information they needed to find the right homes nor the confidence that the home they selected would actually be accessible for them."

Airbnb has built an "accessibility needs" checklist for its hosts that allows them to indicate whether their listings include such features as a step-free entry to rooms or wide-enough entryways to facilitate wheelchair access. Guests can search Airbnb's website based on accessibility criteria, and that search capability will go live on Apple iOS and Android during the next few months.

In addition to refining that effort, Madipalli wrote on the Accomable website that his team will work with Airbnb to ensure that properties can accommodate "as wide a variety of disabilities as possible," not just mobility-based disabilities. He also will assist the company's diversity and belonging team to ensure Airbnb is a positive place to work for those with disabilities.

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