BTN Expert Q&A

Alaska Sees Corporate Business Growth as Network Expands Post-Merger
Alaska Sees Corporate Business Growth as Network Expands Post-Merger

It's been six months since Alaska Airlines merged with Virgin America, and "all the big milestones are tracking the way they should be," SVP of external relations Joseph Sprague said. The carrier expects to have a single operating certificate early next year and is speeding up integration of Virgin America into Alaska's... Keep Reading

HRS Meetago's Move into the Americas
HRS Meetago's Move into the Americas

Hotel solutions company HRS launched its small meetings product Meetago in North America in July and will begin to add South American markets this month. The tool has been live in Europe for seven years, two-and-a-half of those with HRS as Meetago's primary investor. HRS Americas VP Suzanne Neufang spoke with BTN.... Keep Reading

How Microsoft's Fidler & Martinez Turned Travelers into Data
How Microsoft's Fidler & Martinez Turned Travelers into Data

Microsoft Travel global employee experience lead Julia Fidler and global travel BI & analytics Marta Rodriguez Martinez have worked together to develop four distinctive traveler personas that represent the company's 75,000-person travel population. Fidler initiated the investigation into personas after taking Microsoft... Keep Reading

Turkish Airlines Pushes Forth with Aggressive Growth Plans
Turkish Airlines Pushes Forth with Aggressive Growth Plans

More than a year after a deadly terrorist attack in Istanbul's Ataturk Airport, Turkish Airlines is in recovery mode, building back demand that dropped off amid security fears. Even so, the carrier is sticking to its aggressive growth plans. "We all understood what terrorists ask from us: to stop us, to change our attitude,... Keep Reading

IHG Forms Dedicated Loyalty & Marketing Team for Corporates
IHG Forms Dedicated Loyalty & Marketing Team for Corporates

InterContinental Hotels Group is fresh off a leadership transition. Former chief commercial officer Keith Barr assumed his new role as CEO on July 1, replacing CEO of six years Richard Solomons, who will retire on Aug. 30. But a transition of another sort was already underway at IHG, as SVP of worldwide sales Derek DeCross,... Keep Reading

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