More than 100 travel buyers, distributors, associations and others formally launched a coalition to "promote price transparency and full access to airline pricing and fee information"

and oppose airline "direct-connect" strategies. According to Open Allies for Airfare Transparency director Andrew Weinstein, "When you can't see the full price of tickets or compare them among airlines, you lose the greatest benefit of our modern travel system and the benefits of price competition among the airlines." Open Allies members include all three GDS operators; several big corporate buyers (Dell, Oracle, News Corp. and others); numerous corporate travel agencies (such as Adelman Travel Group, Adtrav Travel Management, ATPI Group, BCD Travel, Ovation Travel Group, Polk Majestic Travel Group, Travel and Transport, Travizon, Ultramar Travel Management, Uniglobe Travel International and Valerie Wilson Travel); such distributors as Expedia, Orbitz and Travelocity; and advocacy groups including the American Society of Travel Agents and the Business Travel Coalition.