Corporate travel always has been a key segment for travel
and payment providers, perhaps never more so than in 2011 and early 2012.
Despite obstacles around the globe, corporate travel volumes following the
robust recovery of 2010 generally have held or grown further. Airlines and
hotels in particular have leaned on that sustained activity to raise prices and
generate more revenue, even as their own capacity growth has been modest at
best.
[Please click here to view the digital edition of the 2012 Business Travel Survey, featuring all
charted data, downloadable as a pdf.]
Of the 33 travel management companies that agreed to share
their ARC air sales for 2010 and 2011, 31 showed a year-over-year increase.
Twenty-eight of those 33 had an increase their number of ARC air transactions
in 2011. But sales totals generally rose more noticeably than transactions,
which in some cases only were marginally higher.
That's been a common theme throughout the corporate travel
industry. Decent corporate demand, limited capacity growth, new fees and
surcharges levied especially by airlines and a more analytical approach by
suppliers when structuring deals have meant higher fares and rates.
HRG, for example, for its financial year to March 31
reported a 2 percent increase in client travel transactions but a 5 percent
increase in spending among those clients. According to an AirPlus International
report based on a late 2011 survey of 1,701 travel managers in 20 countries,
more organizations expected overall travel costs to increase in the coming 12
months than expected greater trip volumes. "The fact that this year
spending expectations outstrip those for trip volumes implies growing fears of
increased costs per trip," according to AirPlus, which noted that such a
divergence practically did not exist in surveys from three previous years.
The report also indicated that among U.S. respondents, 37
percent said they have negotiated airline deals, down from 54 percent in the
previous year's survey. The average corporate airfare discount reflected in the
new survey was 15 percent, "down from a consistent 18 percent to 19
percent for the past three years. Airlines seem to be becoming much more
careful about their discounting, perhaps explaining in part why travel managers
foresee the cost of flying rising."
In the lodging sector, "corporate travel continues to
be the bedrock of recovery," according to an April report from hotel
technology and services firm Pegasus Solutions. "Rising rates are
compelling evidence that the profit potential of business travel continues to
endure." Given limited new supply and overall industry performance that is
outpacing the general economy, hotel executives said they expect corporate
negotiated rates to continue rising.
The rental car companies only can envy the pricing power
enjoyed by their airline and hotel counterparts. Though corporate travel
volumes continue rising, the hypercompetitive nature of the sector has
prevented suppliers from raising negotiated rates.
Looking ahead at business travel as a whole, 58 percent of
541 senior finance executives polled in February by American Express and CFO
Research Services said they expect to spend the same or more during the next
year. That's down from 64 percent in 2011. Respondents in the United States
were more bullish than the global average, with 71 percent saying they would
spend the same or more on business travel during the next 12 months.
The 2012 Business Travel Survey explores these and other
trends impacting buyers and suppliers. As always, BTN appreciates the executive leaders and owners of the 33 TMCs who
authorized ARC to release data. BTN
also thanks ARC for furnishing that data in order to help create consistency in
tracking and comparing TMC data.
This report
originally appeared in the June 4, 2012, edition of Business Travel News.