The average daily hotel rate in April increased year over
year in the Americas but declined or stayed about flat elsewhere, according to
STR Global.
ADR in the Americas increased by 3.4 percent and by 3.8
percent specifically within the United States. Some of the region's largest ADR
increases occurred in San Francisco/San Mateo (18.5 percent), Atlanta (13.6
percent) and Mexico City (11.8 percent). ADR decreased in Santiago by 9
percent, the largest reduction in the Americas, and by 1 percent in Orlando, the
largest drop in the United States. Occupancy increased by 3.5 percent to 63.8
percent in both the United States and the Americas overall.
In Europe, ADR fell 1 percent in terms of U.S. dollars but rose
0.4 percent in euros and 3.9 percent in British pounds. Occupancy increased by
2.8 percent to 67.3 percent. STR reported the largest European ADR increase, in
euros, in Berlin (11.2 percent) and the largest decrease in Barcelona (10.1
percent).
STR global managing director Elizabeth Winkle also noted
that Dublin is benefitting from "strong demand and limited new supply,"
and that hotels in Istanbul also are significantly raising rates.
Both overall ADR and occupancy decreased in Asia/Pacific in
April. ADR dropped 2.3 percent and
occupancy declined 0.5 percent to 68.6 percent. Even so, several markets had
significant ADR increases in April, including Jakarta (16.2 percent), Taipei
(11.1 percent), Osaka (10.8 percent) and Tokyo (10 percent). The largest ADR
decreases in the region were in Seoul (7.7 percent) and Phuket (7.5 percent).
In the Middle East and Africa, ADR increased by 0.7 percent
year over year in April, and occupancy increased by 3.4 percent to 65.7
percent. STR tracked the largest ADR increases in Jeddah (12.3 percent) and
Amman (10.8 percent), and the largest decrease in Beirut (20.8 percent).