Meetings serve not only to generate ideas, but sometimes revenue. Increasingly, live events are being used to market brands and sell products. A 2014 Forrester Research report concluded that, on average, 20 percent of marketers' budgets now is committed...
Since small and midsize businesses generally have fewer resources than larger corporations, they typically manage their meetings a little differently. While some bigger companies have at least some elements of a centralized strategic meetings management...
Asked to highlight a primary goal for 2014, many respondents to BTN's Small & Medium Enterprise Report survey cited their desire to contain travel costs. It's no surprise. Cost containment is a perennial challenge and annual objective for travel programs...
Meeting Professionals International will make several changes to its controversial plans to alter its Certificate in Meeting Management accreditation program, according to an April 4 open letter from MPI CEO Paul Van Deventer. MPI, along with the Global...
The years following the global financial crisis of 2008 brought hard times to the meetings industry. Drastic budget cuts meant that companies had less money to allocate to live events, and even if they had the funds, some customers or clients couldn't...
In order to help meeting managers collect more precise data on the onsite behavior of individual delegates, event application and management software provider DoubleDutch has incorporated Apple's Bluetooth-based iBeacon technology into its event apps....
We all have moments that perplex us in our personal lives and our professional lives. Over the years my team and I helped numerous Fortune 500 companies develop travel and strategic meetings management programs. Yet, I am still perplexed by one thing;...
The merger between The Active Network's Business
Solutions division with hospitality technology provider Lanyon, announced last
week, will enable the new company to offer tools that help buyers determine
per-attendee and per-traveler costs for transient...
technology firm Cvent plans in 2014 to make significant investments in mobile and
other meetings technology, executives said late Thursday during the company's fourth-quarter
earnings conference call.
technology firm SignUp4 recently introduced a handful of tools, including
functionality that allows companies to retain attendee profile information
across all event registrations, a budget estimator, and a tool that streamlines
Hotel booking technology company Passkey this month unveiled
a mobile version of its hotel booking website for meetings, which enables the
booking of such ancillary hotel services as extended stays,
upgraded rooms or discounts at the hotel's spa.
2014 meetings spending by North American clients of American Express Meetings
& Events will fall flat when compared to 2013 levels, while clients
elsewhere on average anticipated small decreases, according to the company's
more than a half-decade of delays, key provisions of the U.S. Physician
Payments Sunshine Act formally became law on Aug. 1, bringing ramifications for
many meeting managers. A measure designed to increase transparency of financial
technology firm Cvent through 2014 plans to "invest heavily" in sales
and marketing and research and development, and extend what executives late
Tuesday called the company's "disproportionate share" of the
corporate strategic meetings management...
company Active Network on Wednesday unveiled a cloud-based meetings technology
solution that represents the firm's most comprehensive attempt to marry the
strategic meetings management capabilities it picked up when it acquired